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Scale Your Coaching Business
THE PROGRAMME
FOR COACHES WHO WANT MORE
Scale Your Coaching Business overview
Grow your coaching business
This 5 or 6 month coaching and mentoring programme empowers coaches to upgrade and uplift their coaching businesses. We use mentoring, training, one-on-one development support and the power of peer learning. We bring our experience, qualifications and our rich desire to help coaches upscale the pleasure and reward they receive from their work

Our Story and
the SYCB Approach
The challenge for coaches who want to scale their entrepreneurial business is less about tools, gadgets and systems than the personal habits that define how they engage with the world each day.
We can all see the steps we should take to get the results we hope for, but changing so that we act for positive change each day is often an insurmountable challenge.
Voluntary change is one of the most difficult shifts for people acting against the flow of their upbringing, or what most people around them think of as normal.
The SYCB team has studied the challenges and possibilities of voluntary change academically and as coaches of academic entrepreneurs, coach entrepreneurs and other professionals seeking to be more entrepreneurial.
SYCB brings all of that learning and experience to you in service of your growth.
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Testimonials
"I increased my monthly coaching revenue by 25% by redefining what I want from my coaching business, and how I can get there." - Coach
"The autonomy and individual focus of the course allowed me to tailor the journey to my own needs. I was allowed to be unique." - Coach
"James has been good for me on many levels and I have just started a new programme with him so we can continue the improvements I have experienced." - Coach
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"SYCB created an internal shift towards a more confident approach to scaling. It structured my thinking, planning and what I do, not just in business, but also in my life. It brought stability and clarity around my coaching business". - Coach.
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"I found this course after a few months of searching. What I wanted was a course that acknowledged how building my coaching business was not simply about me and my idea. Building a business involves a lot including: my vision, my fears and the limits I place on myself. Scale your Coaching Business offered me a way to grow my business, while empowering me to be the best entrepreneur I can be" - Coach

“If it’s to be, it’s up to me”
We’ve all heard it and,thought it: “If it’s to be, it’s up to me”. But sitting in front of an empty calendar day after day hurts and destroys confidence. Scaling our coaching is not only about money, but financial comfort is important. It's important to us, our families and our clients.
Some coaches are successful by many standard, but most don't feel it because they know it's not working out the way they'd pictured it all in the beginning.
Self perceived success boils down to appreciating and celebrating the behaviours we choose, our success is ultimately the sum of what we do and what we don't do.
Empower your business-self
​The key factor holding coaching entrepreneurs back from success is usually themselves.
Around 50% of coaches earn less than they need to make a good living
SCYB helps people increase their coaching impact
Marketing is about communicating with an eco-system rather than outsourcing to software or sales agencies.
Coaching qualification and accreditation is important for "sharpening the professional saw"
Every coach runs a business, clients, products, invoicing, managing revenue, paying tax. It's valuable to make peace with this as a reality and to look right into the eyes of the challenge... every coach runs a business of some form. The question is how successfully
Many coaches set financial and "time-to-myself" targets they don’t achieve
​Much of their marketing has little or no impact?​​
Many coaches are exhausted from either working too hard, not making enough money, or not experiencing the career fulfilment they set out to find.
Are you ready to run your coaching business differently, scaling in ways that suit your unique purpose?
SYCB: Programme Structure
(key themes)
01
Pre-programme onboarding and evaluation
02
Vision development / vision clarification & scaling potential
03
Defining a best-fit business model
04
Constructing and engaging your best-fit business flywheel
05
Influence your eco-system and create habits of engagement
06
Closeout and final evaluation
Programme options
Coaching only succeeds when clients and coaches are both enriched.
Much more time and money is invested by coaches in search of another accreditation, or exploring another modality of practice than by those reshaping how they run their coaching business. Most coaches focus on improving their in-session skills but they neglect their own development as business people.
It is difficult to create space in the world for a new business offering, there's no automatically available gap with your name on it, so every client you win, every new product you sell, every new organisation you onboard is a sign of success. Scale Your Coaching Business starts by recognising that you are already succeeding. But we know there is a lot you still want to do.
Scale Your Coaching Business is a programme for coaches who want to work on their business, not just in it! Every business begins with at least a moment of vision, but it easily gets lost in the turmoil of daily work.
This programme will refocus you on why you started your business in the first place. Did you just want a job? Or did you have something else in mind? With SYCB you will reprioritise, and we'll show you how to treat your coaching gift as the cornerstone of the coaching business of your dreams.
Scale Your Coaching Business supports, equips and inspires coaches to scale their businesses authentically, in ways that suit their own definitions of success.